Category Archives: SEO

Search Engine Marketing topics covered, search industry trends and tricks.

Skittles <3 ASCII Art

By thewhipster | Published: February 23, 2010
Skittles is back, having pulled the plug on its ballsy social media experiment of yielding its brand homepage to the tweeple. No doubt they enjoyed a good amount of press coverage through this bold act to promote the undercurrent of social media conversations to such a position. But it was a little simple to think [...]
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Wikipedia is your brand!

By Adam Whippy | Published: June 27, 2007
According to GoogleCache 96.6% of Wikipedia pages Rank in Google’s Top 10: Although I don’t believe their methodology is particularly sound, it got my brain juices flowing. Wikipedia is a growing authority on brands…so how do brands fare, what’s the coverage? I’ve answers, I picked Business Week’s list of Top 100 brand names and subjected them to [...]
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Ownership of the Search Landscape

By Adam Whippy | Published: March 6, 2007
Over a decade of dot com M&A from the big guns of search have produced some insightful collections of web properties. Google’s latest 10-K filings is a good time to do a quick summary of who owns what in the world of search. Google – See Google’s full portfolio of subsidiaries GGLs list of acquisitions exhibit an [...]
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